Media Mathematics Formulas

Following below media mathematics are simple formulas. You should be able to know these on top of your head. CPM (Cost-Per-Thousand) How much you earn = CPM x (Total Impressions / 1000) CPM = Flat rate per month / (Total Impressions / 1000) CTR (Click-Through-Rate) CTR = (Number of clicks / Number of impressions) x … Continue reading Media Mathematics Formulas