15 Growth Marketing Ways for User Acquisiton

In a startup, growth is the fundamental needle that moves the future of a company. Not only growth of users brings in additional revenues, but also it can help identify new product improvements, provide real customer feedback, develop new unidentified profitable customer segment, and gain future funding from angel investors. Hence, within a startup, growth… Read More 15 Growth Marketing Ways for User Acquisiton

Philip Kotler: 8 Ways to Market Your Way to Growth

At WOBI, Philip Kotler (The Father of Marketing Strategy) discusses the best 8 ways to develop marketing growth strategy. Discussed in early 2013 by Philip Kotler, the 8 market strategy for fast growth is still continued to used by major companies in pharmaceutical, automobiles, IT security, and eCommerce/Retail industries. The 8 strategies discussed by Philip… Read More Philip Kotler: 8 Ways to Market Your Way to Growth