CASE STUDY- Lundbeck Alzheimer’s Disease Clinical Trial Advertising

On May 2015, as a marketing manager at MediciGlobal, I had the opportunity to create high-impact advertising result for an Alzheimer's Disease clinical trial project - Phase IIISTARSHINE and STARBEAM. Currently, Lundbeck pharmaceutical is utilizing the same targeted advertising started and initiated on early May 2015. CASE STUDY: Alzheimer’s Clinical Trial – Phase III Study …

Backlash Against Facebook’s Free Internet Service Grows

Internet.org BackLash

Facebook CEO Mark Zuckerberg speaks as he announces the Internet.org Innovation Challenge in India in New Delhi on October 9, 2014. CHANDAN KHANNA/AFP/GETTY IMAGES THE BACKLASH AGAINST Facebook’s Internet.org project is growing. On Monday, 65 advocacy organizations in 31 countries released an open letter to Facebook founder and CEO Mark Zuckerberg protesting Internet.org—an effort to …